The electric kettle market is rapidly growing, driven by increasing consumer demand for convenient kitchen appliances. In 2023, the global market size reached approximately USD 4.30 billion, and it is projected to grow at a Compound Annual Growth Rate (CAGR) of 4.4% during the forecast period from 2024 to 2032. By 2032, the market is expected to attain a value of around USD 6.34 billion. In this blog, we will explore the key trends, growth factors, competitive landscape, and future forecast of the electric kettle market.
Electric Kettle Market Overview
Electric kettles are household appliances designed to boil water quickly and efficiently. They are commonly used for making tea, coffee, instant noodles, and other hot beverages. Unlike traditional stovetop kettles, electric kettles offer faster heating and energy efficiency. Consumers appreciate the ease of use, safety features like automatic shut-off, and precise temperature control offered by many models.
With the increasing trend towards convenience, energy efficiency, and kitchen automation, electric kettles have become a popular choice in households and commercial settings alike. Moreover, advancements in kettle design, including smart kettles with IoT capabilities, are transforming the industry and appealing to tech-savvy consumers.
Electric Kettle Market Size
In 2023, the electric kettle market size reached USD 4.30 billion, and it is expected to expand steadily during the forecast period. The growing demand for electric kettles, especially in urban households and offices, is driven by a need for convenient, quick, and energy-efficient solutions for boiling water. The market growth is also influenced by increasing disposable incomes and the expansion of product offerings with advanced features like temperature control, rapid boiling, and ergonomic designs.
As more consumers embrace electric kettles as part of their daily routines, manufacturers are focusing on enhancing product functionality, design, and durability. The rising number of cafes, hotels, and restaurants worldwide is also contributing to the market’s growth, with commercial applications of electric kettles expanding.
Electric Kettle Market Trends
Smart and IoT-Enabled Electric Kettles: The integration of smart technology in electric kettles allows users to control the appliance via smartphone apps, offering features like remote operation, scheduling, and temperature customization. This trend is gaining traction among tech-savvy consumers seeking more convenience and control.
Sustainability and Energy Efficiency: Energy-efficient appliances are in high demand as consumers become more environmentally conscious. Electric kettles with fast-boil features and low energy consumption are becoming increasingly popular.
Compact and Aesthetic Designs: Manufacturers are focusing on producing compact, sleek, and aesthetically pleasing electric kettles that complement modern kitchen interiors. Consumers are leaning toward stylish designs without compromising on functionality.
Multi-Temperature Control: Some premium electric kettles now feature multi-temperature settings, allowing users to heat water to specific temperatures for different beverages, such as tea or coffee. This feature caters to enthusiasts who require precise temperature control for their drinks.
Electric Kettle Market Segmentation
Material
Stainless Steel
Glass
Plastic
Others
Application
Residential
Commercial
Sales Channel
Supermarkets and Hypermarkets
Specialty Stores
Online Stores
Others
Region
North America
Europe
Asia-Pacific
Latin America
Middle East & Africa
Get a Free Sample Report with Table of Contents
Electric Kettle Market Growth
The electric kettle market is projected to grow at a CAGR of 4.4% from 2024 to 2032. Several factors are contributing to this growth:
Increasing Urbanization: As more people move to urban areas, the demand for convenient and time-saving appliances like electric kettles is rising. Urban consumers often prioritize ease of use and energy efficiency, which electric kettles offer.
Rise in Disposable Income: With rising disposable incomes, consumers are more willing to invest in premium home appliances. This trend is leading to increased sales of high-end electric kettles with advanced features.
Busy Lifestyles: The fast-paced lifestyle of modern consumers has created a growing demand for appliances that save time and simplify tasks. Electric kettles are a perfect fit for this demand, as they heat water much faster than traditional kettles.
Hospitality Industry Expansion: The hospitality industry’s growth, including the rise of coffee shops, cafes, and hotels, is driving the demand for electric kettles in commercial settings. This is especially true in emerging economies where the food service sector is expanding.
Electric Kettle Market Forecast
Looking ahead, the electric kettle market is expected to continue its growth trajectory, reaching USD 6.34 billion by 2032. The market’s steady growth at a CAGR of 4.4% is attributed to increasing consumer demand for smart, energy-efficient, and stylish kitchen appliances. As manufacturers continue to innovate and offer more advanced features, electric kettles will become even more integral to modern households and commercial establishments.
The growing preference for smart home devices and the expansion of the hospitality industry in emerging markets will further drive market growth. Moreover, sustainability initiatives and the development of eco-friendly electric kettles made from recyclable materials will likely shape the future of the industry.
Competitor Analysis
Breville USA, Inc.: Breville is known for its high-quality electric kettles with innovative features like variable temperature control and rapid boiling. The company focuses on offering premium products that appeal to tech-savvy consumers seeking both functionality and style.
Aroma Housewares Company: Aroma Housewares specializes in affordable and reliable kitchen appliances, including electric kettles. The company’s products are known for their durability, ease of use, and energy efficiency, making them a popular choice for budget-conscious consumers.
Hamilton Beach Brands, Inc.: Hamilton Beach is a leading player in the electric kettle market, offering a wide range of models with features like one-touch operation, automatic shut-off, and cord-free serving. The company targets both residential and commercial consumers, offering products that cater to diverse needs.
Others: Other notable players in the market include Cuisinart, De’Longhi, and Philips, all of which are contributing to the growth of the electric kettle market by offering innovative and energy-efficient products.
Media Contact:
Company Name: Claight Corporation
Contact Person: Emily Jacks, Business Consultant
Email: sales@expertmarketresearch.com
Toll Free Number: US +1-415-325-5166 | UK +44-702-402-5790
Address: 30 North Gould Street, Sheridan, WY 82801, USA
Website: www.expertmarketresearch.com